gimmick russian

• фи́шка

  piece (in a board game), counter, token

  chip, gambling chip

  special feature, trick, gimmick, the whole point

  thing, gadget

• примо́чка

  wet compress, fomentation

  medicinal lotion, liniment

  joke, gag, gimmick

• трюка́ч

  stunt performer, stuntman, trick artist

  trickster, gimmick-monger, sly operator

• кунштю́к

  trick, stunt, feat, gimmick

Examples

• Э́то трюк.

  That's a gimmick.

• Э́то хи́трость.

  That's a gimmick.